Articles written by our team of world-class, wine, whisky and investment professionals
Back in March, I suggested that the 2024 Bordeaux En Primeur campaign had the potential to act as a “factory reset.” Indeed, I did urge caution when looking at the vintage as there were cracks in the system widening after years of poor post-release performance and oversupply. This was a chance for châteaux to realign with market realities. Unfortunately, most fell short.
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